PACKAGE DESIGN
Spring 2026 - Digital Design for Production
This is a packaging concept for an eyeshadow palette called Pity Party, inspired by one of my watercolor paintings. Because the watercolor I based this project off of is so personal to me I designed this palette with myself in mind as the target audience, I though about what colors and vibes I look for when I am shopping for makeup. I wanted something with colors that you don't see in every other eyeshadow palette. When designing the packaging I made sure to make the outer box a little more subdued so that the top cover of the palette really pops when the box is opened.
